Glamour Website Redesign

Challenge

Redesign Glamour.com to make it exciting, attractive and modular.

Role

User Experience Lead

Solution
.
  • Completely redesigned the site, which increased page views by 304% and unique visitors by 247% versus prior year
  • Worked with editorial staff on project vision and created wireframes
  • Re-architected Conde Nast’s publishing platform to allow for modular website design
  • Conducted usability testing on redesign and iterated based on findings

Architected a new, modular publishing platform and designed a site layout that placed blogs at the forefront.
Extensive user research contributed to the design, including user interviews and a media consumption diary.

Designed a new, modular platform to allow for completely flexible layouts.
Technical wireframes mapped out the structure and every element on the page.
Section-level homepages showcase curated article content, plus slideshows.
Specially designed “Keyword” pages are auto-generated by search, but have curated content at the top.

PORTFOLIO

Samsung B2B Digital Transformation  

Award Winner

The Digiday Awards 2018:  Best Branding B2B Campaign

OMMA Awards 2018: Best Business to Business Website

Samsung B2B Galaxy Note8 Campaign Experience  

Award Winner

B2 Awards 2018: Award of Excellence, Web Presence

Comcast XFINITY xFi Smart Internet App  

Award Winner

A’DESIGN Awards 2018: Winner, Platinum A’ Design Award

Webby Awards 2018: Nominated

HOW Design Awards 2017: Merit Winner

GOOD DESIGN Awards 2017: Winner, Interactive Media

HORIZON INTERACTIVE Award 2017: Winner, Best of Category: Utility

Citi Private Bank Mobile  

Award Winner

Forrester 2013: Best Practices for Tablet Financial Apps

The Tabby Awards 2012: Best Financial Tablet App